Origins, History, and Meaning of Black Friday

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Origins, History, and Meaning of Black Friday

Black Friday is a big deal on the Internet. It’s back again. But what is it exactly? You can find all the information you need right here.

Black Friday sales have been a busy day in every store and online shop. To save some money, people will often fight for their lives and camp out for hours. Many stores, big and small, offer attractive prices to encourage customers to buy more.

It’s the day following Thanksgiving. It symbolically marks the beginning of the crucial holiday shopping season. It has been a major shopping event since 1960 when it was first introduced. Here’s how It became a retail phenomenon. You can click the link to jump to a section or continue reading to learn all there is to know about Black Friday.

What is Black Friday?

  • Black Friday Meaning
  • How did Black Friday begin?
  • Black Friday History
  • Our Favourite Black Friday Deals

Black Friday: Meaning

It is the day when people are most likely to be looking for bargains and ready to shop. Since the 1950s, it has been a tradition. It usually falls on the fourth Thursday of November. It’s the official beginning of the Christmas shopping season.

It is often held at midnight on Thanksgiving Day and ends at midnight on Friday. This tradition is marked by huge discounts, long lines, and chaos, especially if you shop in-store. More people shop online to avoid the hassle of shopping in stores or waiting in long lines at malls. In 2020, consumers spent $9 billion on the web the day after Thanksgiving, up 21.6% year over year, according to data from Adobe Analytics. This day, online retail sales can increase by as much as 300%!

Sales are everywhere and they are often deep. There are many special discounts available online and in retail for everything, from designer clothing to kitchen appliances to phone plans. This is not only for online shoppers.

Black Friday: Where did it all begin?

It has become a global tradition. You are likely familiar with Black Friday. But did you know that this name is unique?

Black Friday today is all about shopping. This is the most popular shopping day of the year, which creates huge long-term growth opportunities for retailers. Many businesses see double-digit growth in their top lines during the fourth quarter.

Police and media used the term Black Friday to describe the chaos caused by holiday shoppers and their high traffic as they rushed to their local department shops for bargains and discounts.

Others argue that the name is related to prices being marked down until they become “black”. It is evident that there would be more sales days.

Retailers had to work hard in the beginning days of the American holiday shopping season to keep their doors open 24 hours during the days leading to the much-famous Thanksgiving holiday. To really benefit from these long shopping hours, stores would offer huge discounts both in-store and online.

It was their goal to “steal” revenue from their competitors and simultaneously get shoppers to their stores or onto their websites. They wanted people to talk about the money they saved and how it made them feel.

Black Friday History

Black Friday, as we have already mentioned, has been around since 1869 when Jay Gould, a pair of investors, and Jim Fisk caused an increase in the price and crash of gold. In the 1950s, It became synonymous with shopping.

The term was used by police to describe traffic jams that resulted from shoppers crowding into holiday shopping centers in search of bargains. Police had to deal with large crowds and shoplifting. They also dealt with traffic jams, accidents, and other issues.

Retailers tried to capitalize on the term a few years later and put a positive spin. It was called “Big Friday”, but it didn’t really take off. The term “Black Friday” was only popularized in the 1980s.

It was the first day that stores started to make a profit and it is the most popular shopping day in the United States. The day has been adopted by the rest of the world and has grown to be one of the most important days on the retail calendar.

After the 2009 US recession, it became more popular as an alternative to Christmas Eve and Christmas Day shopping. These days were increasingly seen by Americans as shopping days and not religious holidays.

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